Sunday, August 3, 2008

McCain The Low-Road Warrior

Mudslinging will damage McCain’s brand—but it may be the only way he can win, begins an article in the The New York Magazine. Here are a couple of excerpts from the New York Magazine article:

"With the week long string of attacks uncorked by the Arizona senator and his people during Obama’s trip abroad and in its aftermath—some brutal, some mocking, but all personal and focused on Obama’s character—we now have an inkling of just how deep in the mud McCain and his people are willing to wallow in order to win in November: right up to their Republican eyeballs.

As countless fact-checkers and tsk-tskers have maintained, the broadsides were a blend of distortion, innuendo, and outright slander. But that doesn’t mean they (and their inevitable successors) won’t prove effective. The strategy behind all this isn’t hard to discern: Drive up Obama’s negatives and render him unacceptable to pivotal voting blocs. Thus the depiction of him as too young, too feckless, and too pampered to be president. "
The New York Magazine is worth a read. Go to the New York Magazine article here:

Is the low road working for McCain? According to recent Quinnipiac polls taken in swing-states since McCain shifted to a harshly negative low-road posture, he has gained ground on Obama in Florida, Ohio, and Pennsylvania.

By the end of last week Obama had started to toughen his rhetoric too, and so had his campaign. But now it's time for Obama go on the hard offense, to batter McCain for his gaffes and incoherence, hammer him for his flip-flops, highlight how his maverick status is a thing of fiction, and turn him into a combination of Bush and Grandpa Simpson.

There is also an interesting article in the Chicago Tribune. In this Tribune article Ed Rollins, a longtime Republican strategist, said McCain sometimes appears frustrated and angry when he talks about Obama, especially when complaining that the press does not treat him fairly. "John needs to be the deliberate, experienced veteran and not the grumpy old man," Rollins said. "If he's the grumpy old man, angry that the media is not in love with him anymore because they're in love with Barack Obama, that's not going to play well with the public." Go to the Chicago Tribune article here:

On ABC's Sunday "This Week" program, longtime Washington hand David Gergen took umbrage with John McCain's recent attack ads, charging that the Senator was using coded messaging to paint Barack Obama as "outside the mainstream" and "uppity." - Read more at Huffington Post

Then there are a couple of postings from AmericaBlog that points out why the Swift Boat type attack may not work in this election year. Go to the AmericaBlog positings here and here.

No comments:

Post a Comment